December 24th, 2019

Inside Twitter: 12 Secrets and Hard-Won Insights

Last month I decided to focus more on Twitter. I joined Twitter a decade ago but rarely engaged, probably for the same reasons that you don’t.

I’m vocationally dependent on social media. I maintain a robust mailing list of friends, clients and ‘followers’ (I’m important).

But increasingly the metrics of attention–that used to be spread far and wide across the Net–has suffered network effect, and is now corralled on FB, IG, and Twitter. Social media is the Internet now.

The Net has definitely been hijacked and monopolized. And for oldtimers like me, it’s sad and creepy. You’d have to have been there, back in the mid-90s, when the Net took off. It was a lot of fun.

Although I’m older, I was similar in spirit to those Millennials that crawled out of the womb and hopped right unto a computer keyboard. I built my first website in 1997, and my blog Giving Head (for real title) launched in ’99 before blogs were a thing.

95% of my clients discovered my work from my online presence. And my art direction for an arts foundation in San Francisco requires a continual online engagement. Like many folks today, I’m in for the long haul. The Net sustained me financially for years. Until the dawn of social media.

I mention the above because my scrutiny of FB, which I consider political activism, always elicits the same response: “Why don’t you just leave FB?” I must get a couple DMs like that each month. And my response is the same: “It’s kinda my job to help you pay attention.” Like you, I want to live in a democracy for as long as possible and FB is helping destroy the mechanism, the checks and balances that sustain democracy.

Anyway, Here Are Twelve Things You Will Benefit From Knowing About Twitter Read more

Comments are off for this post 'Inside Twitter: 12 Secrets and Hard-Won Insights'
Filed Under: Facebook and Twitter